This past Thursday night, while unconfirmed reports spread concerning the Brown University gunman, CNN’s Kaitlan Collins posted on social media, highlighting the uncertainty and directing people to her network’s 9pm newscast.
Even though it is by no means a perfect news source, her statement rang true for numerous observers. It stands as one of the organizations where there exists reality-based and mostly dependable reporting – especially during crises such as the one taking place close to a New Hampshire storage facility.
An Uncertain Position Amid a Corporate Tug-of-War
Yet CNN, now middle-aged, finds itself in a vulnerable state as two huge media conglomerates battle over ownership of its corporate owner, Warner Bros Discovery.
No matter the result, the future of CNN has been drawn into a high-risk game of business acquisition, instead of as a question of what helps the information-seeking public.
“This represents another instance of the fundamental flaws with origins in decades of governmental choices,” said Victor Pickard, author of “Democracy Without Journalism?” and a professor of media policy at the Penn.
The debate about which company will control Warner Bros Discovery – could it be Netflix or Paramount Skydance? – fails to grasp a more important point.
“It is often framed as a financial tale with key players as the central actors, but there is very little discussion of the common good,” Pickard explained.
A Further Element: The Former President
The network's predicament is further muddied by Donald Trump’s longstanding stance about a network he has long portrayed as perhaps his primary “fake news” adversary.
Recall the chants of “CNN sucks!” at Trump's rallies, his team's disciplinary withdrawal of reporter Jim Acosta’s press credentials, or his tense exchanges with Collins in official meetings.
Trump now says that CNN needs new ownership. This can be interpreted as ownership that will protect him from journalistic oversight. That is a factor in why he appears to favor Paramount Skydance, which has made a aggressive takeover attempt.
Trump has reason to prefer that bidder more. For one thing, it is run by David Ellison, son of the Trump-friendly Larry Ellison, one of the world’s richest people.
Paramount, owner of CBS News, also recently placed the conservative Bari Weiss, famous for her “anti-woke” beliefs, as the editor-in-chief of that venerable news network.
An Outcome of Further Turmoil
It is important to note, if Netflix is successful, CNN and other cable outlets would first be spun off into a separate entity. Such a move could be a welcome development to many at the network, but it’s not exactly a safe harbor. That arrangement could pave the way for CNN for yet another acquisition. The cycle continues.
If you ask Timothy Wu, much of this is illegal, anyway. The influential voice of big tech’s dominance stated that competition laws should prohibit both deals.
“Both acquisition attempts would be harmful to the country, and both should be opposed by regulators,” Wu argued.
The Fundamental Challenge and a Potential Solution
No matter the outcome regarding CNN, the underlying crisis remains.
“Our current system is a highly anti-democratic system, but we must resist learned helplessness,” Pickard said. Policy decisions – originating in the 1930s and 1940s – helped to foster this overly commercial monster, and different policy decisions can tackle it.
Is this likely in an era where the Federal Communications Commission chair won’t even affirm that the agency is independent? Reform is very unlikely now, but that should not imply it will never happen.
Policies that support independent news organizations, bolster local journalism, subsidize public media, and prevent the consolidation of media power in very few hands are achievable – they are vital for a healthy democracy.
In the world of media ownership, bigger isn’t better. And news organizations like CNN shouldn’t be tools in the newest corporate chess match.